Latest Posts

What Are Limited-Time Offers? 21+ Examples & Strategies to Boost Shopify Sales

A limited-time offer (LTO) is a short-term promotion that creates urgency and boosts sales through scarcity and FOMO. It helps Shopify stores increase revenue, clear stock, attract customers, and reduce cart abandonment. Tools like Discounty make managing and automating these time-sensitive campaigns simple and effective.

11 Discount ROI Strategies to Promote Your Shopify Store

A smart discount strategy boosts marketing ROI by turning targeted promotions into measurable growth. Using tools like Discounty and tracking key metrics such as CAC, CLV, and ROAS, Shopify store owners can increase sales, average order value, and customer loyalty efficiently.

The Most Effective Discount Percentage: Where Is The Sweet Spot?

This article emphasizes that the right discount percentage boosts sales and attracts customers. A 15% discount often leads to the best conversions, while 20-30% works well for engagement. Discounts over 50% can devalue products.

The Ultimate Guide to Referral Discounts: How to Turn Happy Customers Into Your Best Marketers

Referral discount programs help Shopify stores grow by rewarding customers for referring others. Two-sided rewards are most effective, and apps like Discounty simplify management. This strategy builds trust, attracts customers, and boosts revenue.

Everything About a Cross-Selling Discount

Cross-selling discounts boost sales by suggesting related products, enhancing the shopping experience, and increasing average order value. Companies like Amazon use this strategy effectively to grow revenue. In this article, we cover everything about cross-selling discounts!

Discount vs Coupon Codes: Which Drives More Sales?

Automatic discounts simplify shopping and boost conversions, while coupon codes create exclusivity and customer loyalty. Using both strategically can maximize sales and enhance customer satisfaction, as shown by successful case studies and tools like Discounty.

Making the Most of the Buy One Get One (BOGO) Strategy

BOGO (Buy One, Get One) is a sales strategy where customers get a second item for free or at a discount (usually 50%) after purchasing one. Popular in industries like fashion and groceries, it helps attract customers, clear inventory, and boost sales. However, if not planned carefully, it can reduce profits and devalue products. Success depends on choosing the right timing, products, and audience for the promotion.

The Power of Bundle Discounts: Unlock Higher Sales on Shopify

Bundle discounts offer customers a discount for buying multiple related products together, helping boost sales and move slow-moving inventory. This strategy works well for businesses with complementary products but isn't ideal for luxury brands.

Different Types of Promotion in Marketing; The Ultimate Guide

Promotions are one of the most effective ways to captivate your customers and expand your brand. Learning different types will help you match your approach to your goals and audience.

What is volume discount definition? Volume discount pricing formula + Examples

A volume discount is a price reduction offered to customers who purchase large quantities of a product. It incentivizes bulk buying by lowering the cost per unit as the order size increases.

Promotion, Discount, or Offer: Understanding the Key Differences

Getting customers in the door is just the beginning; keeping them returning requires strategic use of promotions, discounts, and offers. This article explores the unique roles and values of each, helping businesses achieve sales goals, build loyalty, and attract new customers.

Discount Rates: From Present Value to Future Financial Success

Discount rate is the interest rate used to determine the present value of future cash flows. It reflects the time value of money and the risk associated with future payments. learn more in this article!

Types of Discounts in Marketing; Describe Types of Discount

The article explores various types of discounts in marketing, including seasonal, quantity, promotional, and loyalty discounts, explaining how each type aims to attract customers, increase sales, and build brand loyalty.

Difference Between Trade Discount and Cash Discount

In this article, we'll explain about the difference between cash discount and trade discount and show you how to leverage each strategy to boost your business!

Functional Discount Meaning & Definition; What is functional discount?

A functional discount is a price reduction that manufacturers provide to intermediaries, like wholesalers or retailers, for doing specific tasks in the distribution process.

Automatic discount Shopify; Creating advanced automatic discounts

This guide will explore how automatic discounts work, their benefits, how they differ from other types of discounts, and how to implement them effectively to boost sales and enhance customer satisfaction.

Seasonal Discount Definition & Example; All About Seasonal Promotions

In this article, you will learn about advantages and disadvantages of seasonal discounts in business, marketing, and real life, whether you are a company owner or a regular client.

What is Tiered Discount? Tiered Discount Examples & Meaning

Struggling to get customers to add more to their cart without seeming pushy? Tiered discounts might be just what you need